Entrepreneurship 101
-
ByAbegail
Description
Curriculum
- 17 Sections
- 69 Lessons
- 18 Hours
Expand all sectionsCollapse all sections
- Session One: Course Overview1
- Session Two: What It Takes to Make It2
- Session Three: Resources to Consider1
- Session Four: Laying the Groundwork6
- Session Five: Building On Your Business Idea5
- Session Six: Business Ownership Options3
- Session Seven: Key Documents to Prepare5
- Session Eight: Gathering Funding2
- Session Nine: Developing Your Product2
- Session Ten: Creating a Sales and Marketing Strategy9
- 10.1Introduction to Marketing
- 10.2Stage One: Consumer and Market Analysis
- 10.3Stage Two: Analyzing the Competition and Yourself
- 10.4Stage Three: Analyzing Distribution Channels
- 10.5Stage Four: Creating a Marketing Plan
- 10.6Making Connections
- 10.7Stages Five and Six: Implement, Evaluate, Review, and Revise
- 10.8Leveraging Social Media
- 10.9Building Your Sales Force
- Session Eleven: Branding 1015
- Session Twelve: Setting Up Your Office2
- Session Thirteen: Launching the Business3
- Session Fourteen: Keeping the Business Moving3
- Session Fifteen: Being an Entrepreneurial Leader2
- Session Sixteen: Bringing It All Together18
- 16.1Bringing It All Together
- 16.2Business Groundwork
- 16.3Developing Your Product Idea
- 16.4Identifying Your Target Market and Customers
- 16.5Developing Your Value Proposition
- 16.6Creating Financial Projections
- 16.7Business Ownership Options
- 16.8Business Funding
- 16.9Product Development
- 16.10Intellectual Property
- 16.11Sales and Marketing
- 16.12Branding
- 16.13Choosing a Location
- 16.14Getting Off the Ground
- 16.15Setting Up Your Organizational Chart
- 16.16Keeping Track of Your Business
- 16.17Entrepreneurial Leadership Characteristics
- 16.18Personal Action Plan
- Assessment1
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