Although it takes plenty of creativity to design an event that is memorable and meaningful, it also takes careful attention to detail, adaptability, effective delegating, and a lot of work. This course will walk you through the process of event management, from the beginning stages of planning, to the final touches (decorations, food, and music). While this course is specifically for corporate event planning, the elements here can also be applied to more personal event planning.
What Topics are Covered?
- Event planning essentials
- Budgeting basics
- Getting others on board
- Selecting the venue
- Feeding the masses
- Selecting speakers and a master of ceremonies
- Engaging the audience
- Before and during event day
- After the event
- Practicing planning
What Will Students Learn?
- How to plan a complete corporate event, including an agenda, budget, and goals
- How to keep your event on budget
- How to select an appropriate venue
- How to design a promotional plan
- How to determine whether partners, sponsors, and volunteers can help to make your event unforgettable
- How to select speakers and a master of ceremonies to add impact to your event
- How to engage your event participants
- How to evaluate the process once it is all wrapped up
- Lectures 28
- Quizzes 1
- Duration 18 hours
- Language English
- Students 72
- Assessments Self
Lesson One: Course Overview
Students will have an opportunity to identify their personal learning objectives.
Lesson Two: Event Planning Essentials
To start, we will explore key event elements and planning documents, such as event planning worksheets.
Lesson Three: Budgeting Basics
Budgets are a critical piece of event planning. This lesson will explore the important parts of any budget and give students hands-on practice with budgeting.
Lesson Four: Getting Others on Board
You cannot do everything yourself! This lesson will look at recruiting volunteers and others to help make any event a success. We will also discuss connecting with partners and sponsors.
Lesson Five: Promotion
Next, students will learn about the importance of communicating with delegates and potential delegates.
Lesson Six: Selecting the Venue
Meeting venues are very important to the success of your event. This lesson will explore what to consider and how to choose a great venue.
Lesson Seven: Feeding the Masses
People love food! This lesson will give students some tips on choosing the right menu for their event while staying in their budget.
Lesson Eight: Selecting Speakers and a Master of Ceremonies
Selecting the people who will be the public face of your event requires some careful planning. This lesson will give students some tips on picking the right people.
Lesson Nine: Engaging the Audience
Next, we will talk about how to engage the audience and create an unforgettable event.
Lesson Ten: Before and During Event Day
You have done all the planning, everyone is ready, and the delegates are about to arrive. What to do? This lesson will answer that big question!
Lesson Eleven: After the Event
In this lesson, students will learn about several formats that event planners use to evaluate their corporate events when everything is all over. This lesson will also give students a checklist of things to include in a conference report. We will also talk about other wrap-up activities, such as thanking people, and the final event meeting.
Lesson Twelve: Practicing Planning
In the final lesson of this course, students will work in teams to create an event plan and present it to the group.
Quick Reference Guide